The Wonky Blend

It’s important now more than ever to design with Earth in mind, so me and the lovely duo at Design Studio B.O.B put our heads together to create a concept brand that we’d love to see on the market. All in the hope to give a little inspiration towards a more sustainable future.

The Wonky Blend Co. is a juice brand that collects imperfect fruits considered too ugly to be sold at the supermarket. The four flavours are seasonally made from wonky fruit found at your local farm and would differ slightly depending on the year’s harvest. This brand is ecological, local and sustainable. We opted to sway away from the typical ‘natural packaging’ by choosing bold colours and playful illustrations to connote the mood of each season.



BRANDING / PACKAGING / TYPOGRAPHY / ILLUSTRATION

Creative Direction by Design Studio B.O.B
Design by Amaia Kurschinski & Design Studio B.O.B
Illustration by Amaia Kurschinski & Design Studio B.O.B
Photography by Marc Oortman


Selected Features:
Inspo Finds
Packaging of the World







































































The Wonky Blend


It’s important now more than ever to design with Earth in mind, so me and the lovely duo at Design Studio B.O.B put our heads together to create a concept brand that we’d love to see on the market. All in the hope to give a little inspiration towards a more sustainable future.

The Wonky Blend Co. is a juice brand collects imperfect fruits considered too ugly to be sold at the supermarket. The four flavours are seasonally made from wonky fruit found at your local farm and would differ slightly depending on the year’s harvest. This brand is ecological, local and sustainable. We opted to sway away from the typical ‘natural packaging’ by choosing bold colours and playful illustrations to connote the mood of each season.



BRANDING / PACKAGING / TYPOGRAPHY / ILLUSTRATION
Creative Direction by Design Studio B.O.B
Design by Amaia Kurschinski & Design Studio B.O.B
Illustration by Amaia Kurschinski & Design Studio B.O.B
Photography by Marc Oortman

 
Selected Features:
Inspo Finds & Packaging of the world









  





















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